The home floor of Michigan Wolverines men’s and women’s basketball, Crisler Arena, is the third University of Michigan athletics facility to open 2011 with a new Lighthouse LED video system. The new system, integrated by Lighthouse partner TS Sports, is a four-sided, center-hung display featuring four main LED video screens, an upper LED video stats system with four full-color corner screens, and 360-degree upper and lower fascia rings.Crisler Arena, which stands between The Big House and Yost Ice Arena, two additional Lighthouse installations at the University of Michigan’s sports complex, the home of Michigan basketball since 1967, is a tribute to Herbert O. “Fritz” Crisler, former Wolverine football coach and athletic director. Seating 12,800, Crisler Arena has hosted multiple NCAA championship tournaments and serves as a training and studying center for Michigan student-athletes.
Inside the arena, Crisler’s support structure is decorated with Big Ten and NCAA championship and qualifying banners for gymnastics, basketball and other winning Wolverines sports teams. The pre-game presentation on the Lighthouse LED video screens prepares the crowd for the upcoming game. Michigan basketball sponsors rotate advertising and branding opportunities on the four-sided system, while highlights of recent seasons, Wolverines athletics promotions, entertainment features and general announcements keep the crowd’s attention until tip-off.
Crisler Arena’s new LED video installation features Lighthouse’s Pi10 panels, 10mm indoor SMD panels with 16-bit processing technology and ultra-low power consumption. The system includes a four-sided board with main displays measuring 16.8’ wide by 12′ high, capable of vivid animations, replays, game and league highlights, and sponsor messages. The top scoring screens measure 16.8′ wide by 6.3′ high. Full-color corner screens plus upper and lower fascia rings complete the new video standard in college basketball arenas.Once the teams finish their warm-ups, the PA announcer announces the line-ups in a humorous, one-sided manner. The visiting team’s names are little more than whispered, while the Wolverines are announced with the fervor of returning heroes. The crowd’s cheers and the video board animations mirror the announcer’s favoritism. Striking graphics and exciting custom programming keep the crowd ready for the fight to come. The moment the announcer finishes the starting line-ups, the Michigan band leads the crowd in “Hail to the Victors,” the Michigan fight song. Fists pump into the air with every shout of, “Let’s Go Blue!” while the band, cheerleaders mascot and dance team are featured heavily on the Lighthouse LED video screens.
At tip-off, the Crisler Arena production team delivers the game to the crowd via the center-hung LED video displays. The presentation enhances the action on the court, using instant replays, stats, in-game features, between-play music and videos, plus custom Michigan basketball and Michigan athletics vignettes. The excellent production and video quality provide a fan experience of a higher magnitude, with fan attention alternating between the court and the video screens. With the game, the band, the cheerleaders, the crowd and the video screens, Michigan home basketball games are now a complete sports experience.Lighthouse LED video creates impact at Crisler Arena, and the system’s versatility enables the University of Michigan to put on a show that rivals the quality of its nationally-recognized basketball teams.
For the Crisler Ice Arena installation, Lighthouse teamed with partner and LED video systems integrator TS Sports, along with market-leading LED innovator and developer Cree, based in Durham, NC. Cree brought their vast experience and exceptional LED technology to the high-profile University of Michigan project.
“Crisler Arena is a project we’re particularly proud of,” says Ed Whitaker, Director of Sales for Lighthouse NASA. “As with Michigan Stadium and Yost Ice Arena, Lighthouse is excited to give Michigan fans at Crisler Arena their Wolverines like they’ve never seen them before.”